Welcome back to Southaven Business Beat! 🎙️ Today, Cristan sits down with Kevin & Tammy, owners of Bricks & Minifigs in Hernando—where childhood wonder meets grown‑up creativity. If you’ve ever asked, “Bricks & what now?”… it’s LEGO® heaven: pre‑owned sets, rare minifigs, custom art builds, birthday parties, Ladies Night, robotics, derby races, and more.
What you’ll learn
•The hilarious “Discovery Day” bamboozle that launched their franchise
•Why retail ≠ other businesses (and why marketing matters twice)
•How they turn a store visit into an experience (botanicals, wall art, custom builds)
•Parties, camps, robotics (FIRST® LEGO League), stop‑motion, and after‑school programs
•Community connection: Hernando Farmers Market Kid Zone
•The surprising brain benefits of LEGO play for adults & kids
•The “Allowance Case” that teaches money smarts
•Future events: Date Night, LEGO Bingo, Friday Race Night 🏁
👉 If you’re local: they’re in the historic depot area by the tracks in Hernando. Go say hi to Kevin & Tammy—and tell them Cristan sent you.
Join the conversation
💬 Comment:
What’s your favorite LEGO theme (Star Wars™, Botanicals, Icons, Technic, etc.)?
Should we host a LEGO® Date Night challenge on the show?
Moms—want a spot at the next Ladies Night mosaic session?
👍 Like this episode if you love seeing small businesses thrive.
🔔 Subscribe so you never miss a new story from the Mid‑South business community.
Chapters
00:00 Welcome to SBB + today’s guest
00:40 “Bricks & Minifigs” explained (hint: LEGO®!)
01:27 Kevin’s lifelong LEGO obsession → from attic piles to a business
03:12 The Utah “vacation” that turned into franchise Discovery Day 😂
04:20 Biggest challenge: MARKETING (and more marketing)
07:10 Turning shopping into an EXPERIENCE (art on walls, botanicals, customs)
10:18 Why this franchise felt right: family-run & faith-based culture
11:07 Two brands, one store: franchise rules + LEGO brand guidelines
12:45 Week-by-week wow moments (kids & grownups alike)
13:54 Why Hernando? Small-town feel, central to the territory
14:42 Birthday party room—hosted play + every kid leaves with a mini bag
16:17 LEGO for your brain: therapy, problem-solving, clarity
18:29 Community: Hernando Farmers Market Kid Zone
19:24 FIRST LEGO League robotics, camps, after-school ideas
22:41 Ladies Night (third Thursday, mosaics, snacks & jazz)
25:00 Coming soon: Date Night, LEGO Bingo, Friday Race Night (derby track!)
26:59 Most rewarding: seeing creativity unlock (Edgar Allan Poe diorama!)
29:23 Chamber value: speed networking & elevator-pitch reps
31:13 Pro tip: use the Chamber events calendar
31:35 Visit the Hernando depot shop + subscribe!
Connect
🎧 More Southaven Business Beat episodes: www.southavenbusinessbeat.com/
👋 Chamber membership info: www.southavenchamber.com/
📲 Bricks & Minifigs (Hernando):
bricksandminifigs.com/hernando-ms/
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Sponsors
Desoto Athletic Club: www.dacsouthaven.com
Pure Focus Media: www.purefocus.media
Wisdom Integrators: www.wisdomintegrators.com
Hashtags
#SouthavenBusinessBeat #HernandoMS #DeSotoCounty #LEGO #SmallBusiness #BricksAndMinifigs #WomenInBusiness #FamilyBusiness #ChamberStrong
