✨ What happens when you take a moment to stop, breathe, and ask yourself, “Who am I really?” In this inspiring episode of Southaven Business Beat, we’re joined by the magnetic and mission-driven Susan East, the heart behind Alignment Activator. She’s not just a mindset coach—she’s a transformation igniter.
🎙 Hosted by Cristan Engelke, this episode takes us deep into the world of personal development, business communication, and the often overlooked power of pausing. Whether you’re a small business owner juggling hats, a professional chasing goals, or simply someone craving more purpose and clarity, this conversation will resonate.
💥 Susan opens up about her journey and the “aha” moments that led her to help others unlock their potential—not by telling them what to think, but by teaching them how to think. From overcoming limiting beliefs to aligning with your deeper purpose, she shares practical tools that you can apply immediately to both your personal and professional life.
💡 Want to understand how internal alignment impacts your external success? Curious about how your mindset could be holding your business back? Or maybe you’re just ready to level up and live more intentionally—this episode is for YOU.
🔎 What You’ll Learn in This Episode:
How mindset and internal belief systems impact business growth
Why women often struggle with self-identity under the weight of roles and titles
The difference between goals you set and goals you achieve
Practical tools to reset your energy and stay grounded
Why gratitude and environment shape the outcomes of your life
🔥 Key Quotes from Susan East:
“I don’t teach you what to think. I teach you how to think.”
“We are God’s highest form of creation—and divine operation is always for expansion.”
“Fear and faith are both invisible. You choose which one you live by.”
💬 Let’s Talk! What’s something you’ve believed about yourself that turned out to be a limitation? Drop it in the comments below 👇 Let’s talk about mindset shifts and breakthroughs. We’d love to hear your story!
📢 Don’t forget to LIKE, COMMENT, and SUBSCRIBE for more incredible stories from Southaven’s thriving business community. Hit the bell 🔔 so you never miss an episode of #SouthavenBusinessBeat!
📌 Chapters:
00:00 – Welcome to Southaven Business Beat
01:18 – Meet Susan East, Owner of Alignment Activator
02:23 – What Is Alignment Activator?
03:41 – Helping People Learn How to Think
04:43 – The Power Within Us
05:57 – Working with Women & Breaking Identity Norms
07:18 – Knowing Yourself Beyond Titles
08:39 – Permission to Dream Again
09:36 – What Do You Really Want?
10:30 – Faith Meets Self-Discovery
12:13 – Impact on the Southaven Chamber Team
12:57 – Working with Small & Large Businesses
14:19 – Getting Teams Aligned with Leadership Vision
16:07 – Work Should Be Fulfilling
18:30 – 3 Practical Mindset Shifts
22:01 – The Power of Gratitude
22:58 – Surrounding Yourself with Growth-Minded People
23:59 – Mindset: Fear vs. Excitement
24:54 – The Chamber’s Role in Community & Support
26:15 – Why Community Matters
26:41 – Final Thoughts & Call to Action
📍 About Alignment Activator: Susan East is a mindset coach, speaker, and personal development mentor focused on helping individuals and teams discover the power already within them. Through one-on-one coaching, workshops, and team trainings, Susan helps people align their thoughts with their purpose to achieve greater fulfillment and productivity.
🧠 Feeling inspired? Here’s what to do next:
✅ LIKE the video if this brought value to your day
✅ SHARE this with a friend who needs encouragement
✅ SUBSCRIBE for more uplifting stories from our local business heroes
✅ COMMENT your biggest takeaway or favorite quote from Susan
#AlignmentActivator #SouthavenBusinessBeat #MindsetMatters #SmallBusinessGrowth #WomenInBusiness #SelfDiscovery #LeadershipDevelopment #GratitudePractice #ThinkDifferently #PersonalGrowthJourney
